Produce to Product – How Value-Added Can Help Your Farm Business

We all want to improve the profitability of our farms. One opportunity that you may not have considered is producing a value-added product. Navajo growers can sell fresh corn for $1 an ear or, “add value,” and sell it for a lot more, dried and steamed, as neeshjizhii. This same ear of corn can also gain value by simply telling its story – “Navajo blue corn grown by traditional Dine’ farmers.”

In this webinar, Mark Thompson from the IDRS’ Acorn Project and Tyrone Thompson from Ch’ishie Farm, will cover ways you can add value to what you grow. We’ll discuss the pros and cons of value added products, how to evaluate the true cost, and food safety considerations.